Executive leader
For Business Leaders

You Built the Wealth. Now Build the Life.

Most executives have a 30-year financial plan. Almost none have a 30-year health plan. The Longevity Blueprint changes that.

I spent 35 years as a CPA helping leaders build financial security. Today, I help them build the physical health, purpose, and resilience to actually enjoy it.

Questions Worth Sitting With

You've spent decades building wealth. Have you invested the same discipline in your health?

The leaders who perform at the highest level longest are not the ones who work the hardest — they are the ones who recover the best.

Retirement without purpose is not freedom. It is the beginning of decline.

Your financial plan has a 30-year horizon. Does your health plan?

43%

of executives report chronic burnout

McKinsey, 2023

67%

say health limits their peak performance

Harvard Business Review

11 yrs

average healthspan lost to lifestyle neglect

WHO Data

2x

more productive when physically optimized

Brigham Young University

The Framework

The Five Capitals of Longevity

Most executives manage one or two of these well. The ones who thrive for decades manage all five — deliberately, and in balance.

Physical Capital

Your most non-renewable asset.

  • Strength & mobility
  • Recovery & sleep
  • Nutrition & energy

Financial Capital

Wealth that outlasts you.

  • Tax strategy & planning
  • Retirement architecture
  • Investment stewardship

Relationship Capital

The multiplier most leaders neglect.

  • Marriage & family
  • Friendships & community
  • Leadership legacy

Purpose Capital

Why you get up every morning.

  • Meaning & mission
  • Values-driven leadership
  • Contribution beyond profit

Legacy Capital

The ultimate return on investment.

  • Mentoring & teaching
  • Giving back
  • Building lasting organizations
Bruce Van Horn — CPA, Author, Yoga Instructor

65

Years Young

Why Bruce

He is not just a coach. He is the case study.

35+ Yearsas a CPA — he understands the financial pressures executives carry.

18 Yearsteaching yoga — he has lived the discipline of daily physical practice.

UC Diagnosisin his 20s — he rebuilt his health from the ground up and never stopped.

90 Min Dailymovement practice — yoga, swimming, strength training, sauna. Every day.

"I spent my career helping people accumulate wealth. Today, my mission is helping them build the health and purpose to enjoy it."

— Bruce Van Horn

How We Work Together

Built for leaders who are serious about the long game.

1-on-1 Executive Coaching

A private, confidential engagement covering all five capitals — physical health, financial resilience, relationships, purpose, and legacy. Built around your schedule and your goals.

Book a Discovery Call

Longevity Blueprint Assessment

A structured audit of where you stand across the Five Capitals of Longevity. Identify your gaps, your strengths, and the highest-leverage moves available to you right now.

Get Your Blueprint

Employee Longevity Program

Designed for executives who want to invest in their people the same way they invest in their business. Bruce brings the Five Capitals framework inside your organization — giving your employees the tools to build lasting physical health, financial resilience, and purpose. Healthier employees perform longer, burn out less, and stay.

Bring This to Your Team
Strategic Partnership

Wellness & Recovery — Built With the Right Partners

Bruce does not run a gym. He partners with one — so you get world-class physical programming alongside the coaching, mindset, and longevity strategy that makes it stick.

The physical component of longevity is not something you can coach from a whiteboard. It requires real facilities, real trainers, and a real recovery infrastructure. That is why Bruce is building a strategic partnership with a premier gym and wellness facility — combining his Five Capitals coaching methodology with their strength, mobility, and recovery programming to create something neither could offer alone.

80%

of chronic disease is preventable through lifestyle intervention

CDC

3x

better outcomes when coaching and physical training are combined

Journal of Lifestyle Medicine

90 min

Bruce's own daily movement practice — yoga, swimming, strength, sauna

The Longevity Ambassador

18 yrs

teaching yoga — Bruce brings real practice, not theory

The Longevity Ambassador

Program Offerings

Choose the engagement that fits your organization.

Integrated Longevity Coaching + Training

Executives and professionals seeking a complete solution

Bruce's Five Capitals coaching paired with the partner facility's strength and mobility programming. Clients get a personal longevity plan AND the physical infrastructure to execute it — under one coordinated program.

Recovery & Regeneration Programming

High-performers dealing with burnout or chronic fatigue

A structured recovery protocol — sauna, cold therapy, mobility work, sleep optimization — designed by Bruce in collaboration with the partner facility's recovery specialists. Because how you recover determines how long you perform.

Group Longevity Workshops at the Facility

Gym members, corporate groups, community events

Live workshops hosted at the partner gym — combining Bruce's Longevity Blueprint framework with hands-on physical practice. Participants leave with both a written plan and a felt sense of what their body is capable of.

Executive Wellness Retreats

Leadership teams, mastermind groups, high-net-worth individuals

Immersive one- or two-day retreats co-produced with the partner facility. Combines deep coaching work, physical training, recovery sessions, and group cohort dynamics. The fastest path to a complete Longevity Blueprint.

What Your Organization Gains

  • A longevity plan that is physically grounded, not just theoretical
  • Access to professional recovery infrastructure — sauna, cold therapy, mobility
  • Coaching and training that speak the same language and reinforce each other
  • A community of like-minded people committed to the long game
  • Results that compound — because the whole system is working together

Interested in the partnership program?

The gym partnership is being built now. If you want to be among the first to access integrated longevity coaching and recovery programming, reach out and let's talk.

Learn About the Partnership
EOS Integration

Longevity Is the Missing Component in Your EOS

You have the Entrepreneurial Operating System running your business. Now build the operating system for the person running it.

EOS gives your organization clarity, traction, and a healthy team. But there is one thing EOS does not address: the physical and mental health of the Visionary and Integrator who carry the whole thing. Bruce has worked with EOS-driven companies for years — as a CPA, as an EOS implementer, and now as a longevity coach. He understands the language, the cadence, and the pressure points of an EOS organization better than any wellness coach you will find.

How the Frameworks Connect

EOS

Vision

Longevity

Purpose Capital

A clear company V/TO starts with a leader who has clarity on their own purpose and values. When the Visionary is burned out or disconnected from their 'why,' the vision suffers. Purpose Capital work directly strengthens the clarity that drives great V/TOs.

EOS

Traction

Longevity

Physical Capital

Rocks get done when leaders have the energy to execute. Chronic fatigue, poor sleep, and neglected physical health are the silent killers of quarterly traction. Physical Capital work builds the stamina that turns 90-day plans into 90-day results.

EOS

Healthy

Longevity

Relationship Capital

The 'Healthy' component of EOS is about team cohesion, trust, and communication. Relationship Capital work helps leaders show up with the emotional presence and relational intelligence that makes teams genuinely healthy.

EOS

L10 Meetings

Longevity

Recovery & Resilience

The best L10 meetings happen when leaders are mentally sharp and emotionally regulated. Recovery practices — sleep, movement, stress management — directly improve the quality of thinking and decision-making that L10s depend on.

EOS

Scorecard

Longevity

Longevity Blueprint

EOS leaders love measurables. The Longevity Blueprint gives them a personal scorecard — tracking the leading indicators of health, energy, purpose, and financial resilience the same way they track business KPIs.

EOS

Issues Solving Track

Longevity

Financial Capital

Many of the issues that surface in IDS are downstream of financial stress — in the business and in the leader's personal finances. Financial Capital work addresses the personal side of the equation that EOS does not touch.

"EOS made my business run better. Working with Bruce made me run better. Those two things together changed everything."

EOS-Driven CEO, Space Coast Startups Community

For EOS-Driven Companies

Add the personal operating system to your EOS.

Bruce has worked inside EOS organizations as a CPA, advisor, and now longevity coach. He speaks the language. He knows the cadence. And he knows exactly where the human element gets left behind.

Explore EOS + Longevity

Ready to Start?

The best time to build your longevity plan was 20 years ago. The second best time is now.

A 30-minute discovery call. No pressure, no pitch — just an honest conversation about where you are and where you want to be.